Formula E

December 14, 2017

Energica to supply FIM Moto-e World Cup

The Fédération Internationale de Motocyclisme (International Motorcycling Federation) Moto-e World Cup competition will exclusively race Energicamotorcycles. Dorna which has exclusive commercial and TV rights for the leading […]
December 8, 2017

FIAWEC Global Fan Survey, 2017

In October 2017, FIA World Endurance Championship series organisers ran a global fan survey in 10 languages which amassed 54,500 completed surveys and 37,200 analysed responses. […]
November 6, 2017

Motorsport Business Roundtable, Ep 14

Business Strategists, Motorsport Marketers and Business Development Managers based in Finland, India, UK and Zimbabwe discuss developments in motorsport marketing and sponsorships. Panelists for Episode 14 […]
June 8, 2017

Motorsport Business Roundtable, Ep 13

Business Strategists, Motorsport Marketers and Business Development Managers based in Finland, India, Poland, UK and USA discuss developments in motorsport marketing and sponsorships. Panelists for Episode […]
May 7, 2017

Hamilton tops 2017 UK Sports Rich List

The annual Sunday Times Sports Rich list names Lewis Hamilton the richest sportsperson in the UK. The publication which has charted UK richest’s fortunes since 1989, […]
May 6, 2017

Women in Motorsport – Julia Schumacher

In November 2016, Julia Schumacher became the Director of Business Growth for the Motorsport Industry Association (MIA). The MIA is the world’s leading trade association for the […]
April 14, 2017

Motorsport Business Roundtable, Ep 12

Business Strategists, Motorsport Marketers and Business Development Managers based in UK, Turkey, India and USA discuss the latest developments in motorsport marketing and sponsorships. Tom Halls […]
January 22, 2017

Motorsport Business Roundtable, Ep 11

In Episode 11 of our regular Motorsport Business roundtable discussion (Nov 2016), Strategists, Consultants and Business Development Managers based in India, UK and USA discuss the latest developments […]
January 15, 2017

Vegas eRace: Viewers’ Poll

This is not a review of the event. The Vegas eRace went ahead as scheduled during the CES event in Las Vegas and as could be expected of […]
October 29, 2016

Motorsport Business Roundtable, Ep 10

In Episode 10 of our regular Motorsport Business roundtable discussion (July 2016), Strategists, Consultants and Business Development Managers based in Turkey, India and USA discuss the latest developments […]
October 29, 2016

Vettel vs Raikkonen: Race to Mexico

Our good friends at JustMarketing recently published this video in which global logistics company UPS, challenges Scuderia Ferrari drivers Sebastian Vettel and Kimi Räikkönen to a cross-border […]
October 8, 2016

Techeetah FE’s Manchester connection

Away from the lukewarm feedback on the livery reveal event, fans would have noticed a few new names in the FormulaE sponsors’ parade including Beats and […]
March 14, 2016

Abt sponsor, LGT to acquire stake in Vestra Wealth

LGT, the leading international private banking and asset management group owned by the Princely House of Liechtenstein and sponsor of German Formula E team, ABT Schaeffler Audi […]
August 31, 2015

Interview with Energica Superbike CEO

I met up with Livia Livia Cevolini, boss of Energica Superbike at the Monaco ePrix where Energica was part of an exhibition at the launch of […]
August 31, 2014

FormulaE Teams head to Beijing

The first race of the Formula E season is on 13th of September, and teams have been posting photos of their preparation for the long trip […]